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Tuesday, April 17, 2012

U.S. Men's & Women's National Teams Unveil Underwhelming New Home Jersey

For the first time in U.S. soccer history, the U.S. men's and women's national teams will wear the same home jersey designed by Nike.

They were unveiled yesterday to much hype and although I like the concept of having one jersey for both squads, the execution leaves something to be desired. I would describe these jerseys as Celtic (Scottish club) with red instead of green. I like Celtic's jerseys but these U.S. ones seem rushed and somewhat lame. They are too basic and lack any creative touch or flair.

Don't get me wrong, I realize that this is all about marketing and making money while both of these teams are more popular than they've ever been before. If there's one thing European teams do right, they find a million different ways to make money off their gullible, honk fans. I'm not sure that Americans will be as quick to pick up these new jerseys since they're bound to get unflattering publicity ("they look like Where's Waldo," said Tony Kornheiser on Pardon The Interruption).

Both teams will debut their new home kits (European term for jerseys) in May. The U.S. men will wear them May 26 vs. Scotland at EverBank Field in Jacksonville, Fla. The U.S. women will debut their female version the next day as they host China on May 26 at PPL Park in Chester, Pa.

Along with the jerseys, they'll wear blue shorts with white socks that have a blue stripe at the top. No word on when the new road jerseys will come out but being the geniuses that they are, I'm sure Nike will make it an event when the U.S. teams hit the road.






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